discover the new collection
lightness of being
sanne designs focus and draw on heritage in a continuously experimental manner, making heritage and craft cool, fun and surprising.
sanne designs focus and draw on heritage in a continuously experimental manner, making heritage and craft cool, fun and surprising.
sanne haus was first born out of a need for creative director lena mccroary to furnish her new home in london.
sanne haus was first born out of a need for creative director lena mccroary to furnish her new home in london.
interiors
lightness of being collection
During long periods of lockdown, I had often wondered to myself, who really wants to think about clothes right now? Yet after months of wearing loungewear, I am inspired by my own experience and desire for high-quality clothing that is universal in design and comfort. Function has now trumped formality, and only essential clothing with a point of view is now necessary. The narrative of this collection sums up a lifestyle based on the beauty and purity of comfort and utilitarianism, and celebrates a more relaxed silhouette with impeccable fine details.
There is a strong focus on the quality and ease of the worlds most luxurious natural fibres. The clothes are elevated, everyday pieces, with a warm, soft, dreamlike quality. I wanted to design clothing that would outlive trends, and give an effortless elegance. I imagine the clothes being engineered to enable women to live in them: clothes that women can move in easily, worn in realistic context, by real characters in their essence and live in the moment. Clothes which a woman will keep for life.
Lena McCroary – Creative Director
lightness of being collection
During long periods of lockdown, I had often wondered to myself, who really wants to think about clothes right now? Yet after months of wearing loungewear, I am inspired by my own experience and desire for high-quality clothing that is universal in design and comfort. Function has now trumped formality, and only essential clothing with a point of view is now necessary. The narrative of this collection sums up a lifestyle based on the beauty and purity of comfort and utilitarianism, and celebrates a more relaxed silhouette with impeccable fine details. There is a strong focus on the quality and ease of the worlds most luxurious natural fibres. The clothes are elevated, everyday pieces, with a warm, soft, dreamlike quality. I wanted to design clothing that would outlive trends, and give an effortless elegance. I imagine the clothes being engineered to enable women to live in them: clothes that women can move in easily, worn in realistic context, by real characters in their essence and live in the moment. Clothes which a woman will keep for life.
Lena McCroary – Creative Director
about our founder
After studying fashion design at Central Saint Martins, Lena worked on Savile Row as a pattern cutter for bespoke menswear. After 5 years, Lena realised an opportunity to build a house which created a new approach to Savile Row tailoring.
about our founder
After studying fashion design at Central Saint Martins, Lena worked on Savile Row as a pattern cutter for bespoke menswear. After 5 years, Lena realised an opportunity to build a house which created a new approach to Savile Row tailoring.
our bespoke tailoring service
Our philosophy is deeply entrenched in the platforms of “quality” and “refinement”. Each and every product coming out under Sanne’s name should reflect the hard work put into it by the artisan. Creative Director Lena McCroary signs off on every single product before it leaves the workshop, showing Sanne’s unwavering commitment to the highest quality.
our bespoke tailoring service
Our philosophy is deeply entrenched in the platforms of “quality” and “refinement”. Each and every product coming out under Sanne’s name should reflect the hard work put into it by the artisan. Creative Director Lena McCroary signs off on every single product before it leaves the workshop, showing Sanne’s unwavering commitment to the highest quality.
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